From subscriptions to launches. Copy for the maker world.
COPYWRITING & STRATEGY
FROM BRAZIL TO THE WORLDGood stories.
Great decisions.
I’m Renan Gegorio, a senior copywriter.
I turn research and strategy into words that drive business.
SELECTED BRANDS
I HAVE WORKED WITHSTLFLIX✧ eurekkaFRØYAfinclass®spiti®
I HAVE WORKED WITHSTLFLIX✧ eurekkaFRØYAfinclass®spiti®
01 / SELECTED WORKFrom concept to campaign.
01
Communication that brings people closer to care.
Scroll-stopping concepts that open a story.
Full campaigns, from the first message to the offer.
02 / IN MOTIONScript. Rhythm. Action.
Copy finds its voice.
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A selection of video ads produced for STLFLIX.
03 / SALES PAGESThe full sales argument.
From the first fold
to the final click.
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04 / COMPLETE ARCHIVEOriginal document
The work
behind
the words.
Copy, scripts, campaigns and references. Browse by brand and industry to explore the work behind each cover.
COPYWITH
CONTEXT.
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05 / THE WRITERRenan Gegorio
Creativity,
with method.
Good copy starts long before the first sentence.
For more than six years, I have written direct-response campaigns for digital businesses. My background in Economics has shaped how I think about data, behavior and decision-making.
I bring research, strategy and writing together in ads, emails, sales pages and VSLs. My portfolio includes work in Portuguese and English for brands in Brazil and abroad.
6+years of experience
Copy + datacreativity informed by research
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